How To Use Bing Remarketing Remarketing is all the rage these days, and for good reason. With remarketing, you have a second chance to connect with visitors who’ve left your website or abandoned their shopping…
Read More
Amazon Announces Their New Text Ads Program will be Discontinued Amazon has decided to end the Text Ads program after only running for about two months. If you advertise with Amazon Product Ads, then it’s…
What Does The Newly Updated Microsoft & Yahoo Alliance Means For You Earlier this spring, Yahoo and Microsoft announced an amendment to their search partnership alliance, resulting in Yahoo having the ability to deliver all…
And with Yahoo Search…That Number is Closer to 1 in 3! This past March, something remarkable happened, although most people continued on with life none the wiser. Bing proved that Google isn’t impervious to competition….
Getting to Know Bing Product Ads This past spring, coincidentally (or not so much) around the time that Google announced its Shopping Campaigns plan (which phases out its original PLA ad-creation/bidding method), Microsoft Corp. announced…
Which Is Better For Your Ecommerce Marketing Campaigns, Text Ads Or PLAs? Online retailers who have had a bad taste in their mouths ever since Google shifted from free-to-list product search to the paid environment of…
Google Now Encrypting All Keyword Searches Earlier this fall it became official – Google encrypted all search activity…well, except for clicks on ads. If you listened very carefully you could hear the collective sobbing of…
eBay Commerce Network and Shopping.com Help Expand Your Reach Some early Internet trendsetters have fizzled away, or at least have lost their luster. Yahoo! is nothing like Google. AOL isn’t the go-to place to access…
Can Bing Shopping Be As Good As Google or Amazon? As an ecommerce merchant, when it comes to choosing the right comparison shopping engines to work with, you tend to go where the shoppers go,…
Whether you are looking to brand your business or build a personal reputation as an industry thought leader, participating online with Q&A sites can be an impactful tool. Sites like Quora, LinkedIn Answers, and Yahoo!…
SEO Basics: Where To Start People have been going on and on about search engine optimization for years now. It’s quite the booming industry! A quick Google search for the term “SEO” brings up 258…
For all the armchair shoppers out there, the Internet has given birth to a method of finding the best price for the products you are looking to buy. These tools are called comparison shopping engines,…
