What is Retargeting? In recent years, retargeting has become such an ingrained part of our online experience. Retargeting is an online advertising strategy aimed at targeting users who have already visited your website, or a…
Successful Social Media Marketing Strategies Are Paying To Play Newsflash: Making the most out of your social media strategy means you have to pay to play. With far too many brands competing for stream space in…
Google Introduces Product Listing Ads for Image Searches People hop on Google for a ton of different reasons. Even more specifically, people use Google Image Searches for a number of purposes, but it seems that…
Instagram Business Pages — Most Likely Coming To Your Smartphone Sometimes it’s easy to forget that Instagram is a social media platform owned by Facebook. The two networks do a pretty good job of maintaining…
Learn How Ecommerce Marketers Are Reaching Mobile Customers On Facebook Unless you’ve been living in a cave somewhere, you know that folks are flocking to mobile in droves. In fact, as Facebook puts it, it’s the fastest adoption…
Twitter and eCommerce – A Match Made In Heaven? This fall, Twitter introduced eCommerce into its social platform with the addition of a Buy button, which comes at the heels of Facebook’s Buy button. With this…
A New Pinterest Update Helps e-Retailers Connect to Their Consumers Online retailers are always looking for ways to make social media work for them. Sometimes it seems easy and obvious, but all too often e-retailers are…
If you want to succeed in affiliate marketing, you can’t ignore the power of social media in finding customers. Affiliate marketing is a popular way for web businesses to increase their sales by paying affiliates…
With the advent of social media, customer service has changed significantly for all businesses. Reputation management has become more difficult and easier at the same time. Because of the accessibility of the Internet, individuals are…
Problems are going to occur in any and every business. It is how the business responds to the problems that determines their reputation. We’ve all told our friends and family about an awful experience we…
Businesses are putting increasing value on social media as they drive to be more efficient, reach new revenue streams, and maintain existing business. The competition is getting higher and it is important to focus on…
With so much content and chatter being posted online each day, it can be overwhelming to track each social media outlet individually. Businesses and individuals can set up a listening post to track what is…
Social media is changing the way businesses communicate with their customers. People are looking to engage in conversations and build relationships. Customers want to see a company’s personality. Engaging in social media can be a…
Twitter is the king of concise messages (tweets), limiting users to 140 characters. Not only are the messages short in length, but they can also be short lived. Creating an impactful Twitter presence takes some…
Social media has proven to be a viable marketing tool for many products, service, and individuals. It can be used as form of customer service, promotion, and branding. The best way to get started in…
© 2024 OperationROI. LLC.
