Social media and e-commerce have enjoyed a productive, and sometimes complicated, relationship. Likes and shares shape consumer behavior and drive sales. Social media also serves as a sounding board for both satisfied and not-so-satisfied customers….
Coming Soon…Easily Make E-Commerce Purchases From Within Facebook On their quest to rule the web, Facebook is making it easier for consumers to stay within the app to make e-commerce purchases. This past summer, Facebook officials…
A New Pinterest Update Helps e-Retailers Connect to Their Consumers Online retailers are always looking for ways to make social media work for them. Sometimes it seems easy and obvious, but all too often e-retailers are…
2013 Cyber Reports for the Holiday Season This year’s Cyber Monday has become the biggest online spending day in US history, but it was not alone in success. Black Friday online sales surged past $1…