Half Of Internet-Connected Homes Have Dual Internet Access Mobile devices – including smartphones and tablets – make up more than half of internet-connected devices in US households. That falls in line with the overall trend of…
Google To Make Mobile Index The Primary Index For Search Earlier this fall, Google announced it will begin to create a separate mobile index within a few months, that will serve as the primary index…
Mobile Continue To Play A Bigger Role Product Searches Mobile has proven to play its biggest role in 2016 – with mobile shopping searches up 30% year-over-year, according to Google. That upwards trend is all…
Who is A Supershopper? A supershopper is someone who knows the latest brands, must-have products, and the places to go to online for the best possible deals. In the past, you’d typically find one supershopper…
Hard-To-Dismiss Popups Could Equate To A Hard-To-Find Website If there were any doubt that Google’s main focus is delivering the best possible user experience, the latest news about hard-to-dismiss popups ads and forms should clear things up….
Engaging Both Mobile And Desktop Users The viewing and purchasing habits of online audiences have evolved significantly in recent years, due in large part to the massive exodus toward mobile devices. More people use their…
Introducing Longer Titles And Descriptions In Google Adwords Few other entities in the world understand the significance of the mobile-first push as Google, which is why the search engine giant recently announced significant changes to…
Since Introduced The Popularity Of Google Product Listing Ads Continue To Grow The first time US advertisers were introduced to Google Product Listing Ads was back in 2011, so to say that PLAs are new…
Four Digital Trends Shaping The Retail World Technology has made life simpler – and faster – for just about everyone on the planet, including retail consumers. As a result of this onslaught of technology (from enhanced…
Why You Need A Mobile Optimized Website Well, the time has come. We all knew it would. In the fourth quarter of 2015, Interactive Media in Retail Group (IMRG) states the digital tipping point has…
Familiar Brands May Soon Send You Ads Within Facebook Messenger We all knew there was a good reason why Facebook opted to create an entirely separate app for its messaging feature: additional revenue stream! Starting…
Mobiles Sales are Increasing, but Desktops and Laptops Still Dominate Online Sales If this holiday season has proven anything, it’s that people are choosing to do a bulk of their shopping online. Black Friday 2015 was…
Yes, Retailers, Paid Search is Working – Big Time! The term Return on Investment isn’t just some catchphrase thrown around conference rooms and offices for the heck of it. The success of any business is…
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