Bing Product Ads vs. Google Product Listing Ads Bing recently announced the launch of its Product Ads, which will incorporate image-rich product results within Bing search results, rather than having two separate destinations. This new…
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Bing Product Ads and Bing Rich Captions – Bing Steps Up Its Game Two exciting new features are coming to Bing over the next few months, both of which can potentially impact your ecommerce sales,…
What You Should Know About Amazon Marketplace and it’s Merchants Amazon Marketplace is a fixed online marketplace where independent sellers can offer new and used items in the same virtual world as Amazon’s offerings, to…
Can Bing Shopping Be As Good As Google or Amazon? As an ecommerce merchant, when it comes to choosing the right comparison shopping engines to work with, you tend to go where the shoppers go,…
What Roles Does Shopping.com Play In Your Ecommerce Success? You can’t get a better URL for a price comparison service than Shopping.com. But what’s in a name, anyways? You need more than a name to…
What Can A Shopping Feed Specialist Do For Your PLAs? A data feed or shopping feed is a file that lists all of your products that you sell on places such as Amazon, Bing and…
Amazon Product Ads – What are they and are they worth it? If you know anything about Google Product Listing Ads, then you pretty much have a good idea of what Amazon Product Ads are….
Shopping Enhancer Brings Back Amazon Listings to Google Shopping … sort of Last year Google Shopping started requiring retailers to pay to be included in their results. That affected hundreds of thousands of small to…
What does the closure of the Google Affiliate Network (GAN) mean for you? Thousands upon thousands of affiliate programs hosted on GAN (Google Affiliate Network) are about to be uprooted and sent packing, like homes…
Google Shopping Has New Changes To Their Shopping Feed Specifications Google recently announced changes to their shopping feed specifications that will have a direct impact on merchants. While some specs might not affect you, it’s…
Why is it important for you to bid on Google’s Product Listings Ads? There was a time when listing products on Google was free, and bidding wasn’t involved. While many people still pine for those…
GAN is Closing Shop! In a startling announcement Google said it is retiring the Google Affiliate Network to focus on other products that are driving better results for their clients. According to a post on the Google Affiliate Network…
Selling Health & Medicine Products on Google Adwords Can Be A Frustrating Experience For Merchants. With spring cleaning on people’s minds, merchants in the healthcare and medicine industry are planning to or are already advertising on…
Planning on selling products such as vitamins, dietary or nutritional supplements and advertising on Google Shopping? Unless you familiarize yourself with Google Shopping’s policies, in particular to the Healthcare and Medicine section, you may find…
If you are an online merchant, chances are, you rely heavily on Google to bring new customers to your site. As Google is the largest online search engine available to Internet users today, it is…
