Review Your Products and Adwords Data In your ongoing effort to maximize Google Shopping performance, your first step should be to figure out why your ads aren’t appearing for a search that you think is relevant….
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Product Listing Ads Work with Google Shopping Campaigns Google Shopping uses Product Listing Ads (PLAs), which are highly visual paid ads, to help improve the overall customer shopping experience within Google. PLAs help consumers find…
Live Webinar Presented By OperationROI and GoDataFeed Are You Ready? With Google Shopping Campaigns robust platform replacing its Product Listing Ads format, retailers now have a more streamlined way to manage their campaigns and bidding….
Everything You Need to Know to Get (and keep) Your Products Listed on Google’s Shopping Feed A few months ago we brought to you some of the changes Google made to its Shopping Feed specs,…
Google Shopping Has New Changes To Their Shopping Feed Specifications Google recently announced changes to their shopping feed specifications that will have a direct impact on merchants. While some specs might not affect you, it’s…
