Live Webinar Presented By OperationROI and GoDataFeed Are You Ready? With Google Shopping Campaigns robust platform replacing its Product Listing Ads format, retailers now have a more streamlined way to manage their campaigns and bidding….
Google has had shopping portals for years, but what is Google Shopping? Google Shopping has been around for some time (around a decade), although it’s been known as many names: Froogle; Google Product Base; Google…
Planning on selling products such as vitamins, dietary or nutritional supplements and advertising on Google Shopping? Unless you familiarize yourself with Google Shopping’s policies, in particular to the Healthcare and Medicine section, you may find…
Recently there have been several articles about the new Google Penguin and why small online merchants should be concerned. If you’ve been paying attention to your Google Analytics and your search results, you probably have noticed…
The way we do SEO is shifting. This is due, in large part, to the way Google is producing product search results. SEO marketers have been struggling to catch up and it has become just…
Soon, you may recognize a new way Google is promoting its merchants. Instead of “Google Product Search,” shopping on Google will soon be known as simply, “Google Shopping.” How will this affect you? Instead of…
Any retailer knows that if you want to be successful, you not only need to know your product inside and out, you need to know your customers as well. How do you get to know…
Many shoppers today prefer to shop online. There are many disadvantages to shopping at brick-and-mortar enterprises: gas expenditure, high prices at stores, forgotten coupons and rebates, loss of personal time, having to find deals and…
If you are a retailer who sells products online, you may be wondering how to best attract users to your site. While traditional brick-and-mortar retailers have weekly ad circulars, television commercials, big flashy signs, and…
On September 22, Google began enforcing a new Product Search feed spec requirements that was announced earlier in the year. On that date, Google started dropping websites that do not meet the new spec requirements….
For an online shopping experience that can’t be beat, check out Google Product Search. In your typical shopping experience, there are many products that sell out quickly and are restocked only half as fast. This…
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