Google AdSense Now Displays Shopping Ads on Search Partner Sites Google recently began to display certain ads from Shopping Campaigns on Search Partner Network sites that run the new service called AdSense for Shopping. Search partners help to…
Live Webinar Presented By OperationROI and GoDataFeed Are You Ready? With Google Shopping Campaigns robust platform replacing its Product Listing Ads format, retailers now have a more streamlined way to manage their campaigns and bidding….
It’s Time to Take Advantage of Google’s Product Listing Ads and Shopping Campaigns! Oct. 2012 was when Google’s Product Listing Ads (PLAs) took over the Google Shopping experience. That means it’s been more than a…
Bing Product Ads: What You Need To Know! Bing finally released their Bing Product Ads (BPA) on March 26th, just a couple of days ago. And it’s about time! But, what does this mean? It…
Bing Product Ads vs. Google Product Listing Ads Bing recently announced the launch of its Product Ads, which will incorporate image-rich product results within Bing search results, rather than having two separate destinations. This new…
Bing Product Ads and Bing Rich Captions – Bing Steps Up Its Game Two exciting new features are coming to Bing over the next few months, both of which can potentially impact your ecommerce sales,…
What Can A Shopping Feed Specialist Do For Your PLAs? A data feed or shopping feed is a file that lists all of your products that you sell on places such as Amazon, Bing and…
Amazon Product Ads – What are they and are they worth it? If you know anything about Google Product Listing Ads, then you pretty much have a good idea of what Amazon Product Ads are….
Product Listing Ads Best Practices for You and Your Business While it’s probably in your best interest to seek the advice and help of professionals in order to make the most out of your product…
Why is it important for you to bid on Google’s Product Listings Ads? There was a time when listing products on Google was free, and bidding wasn’t involved. While many people still pine for those…
Google announced on its blog today that it will be switching Google Product Search (Google Base, Google Merchant or Froogle) to a cost-per-click business model and will be officially called Google Shopping. Whether you call it pay-per-click(PPC) or cost-per-click…