Why to Sync Bing Ads and Google Adwords Accounts Marketers are often told to “cast a wide net,” but such a decision can bring unexpected costs. The more platforms your company advertises on, the harder it…
What Are Bing Dynamic Search Ads? Earlier this fall, during their Bing Ads Next event, the folks over at Bing announced that they’d be testing dynamic search ads in the US, which will let advertisers create…
Bing Ads Has Structured Snippets For Text Ads…Now What? Taking a page out of Google’s playbook, Bing Ads has finally released Structured Snippets for text ads, and has started to roll them out. These Structured…
Auto-Tagging Comes To Bing Shopping Campaigns! Bing has finally added support for auto-tagging on Shopping campaigns, promising to make paid search for the Google alternative a little bit easier. They’ve added automated UTM tagging on…
Bing’s New Universal Event Tracking Give Users Better Insight Into Campaign Performance Knowing what your customers are doing after they click on your ad is a key component toward making business decisions that encourage conversions….
How To Use Bing Remarketing Remarketing is all the rage these days, and for good reason. With remarketing, you have a second chance to connect with visitors who’ve left your website or abandoned their shopping…
What Does The Newly Updated Microsoft & Yahoo Alliance Means For You Earlier this spring, Yahoo and Microsoft announced an amendment to their search partnership alliance, resulting in Yahoo having the ability to deliver all…
Microsoft Has Updated Their Login Procedure for Bing Ads To Simplify The Process And Increase Security. For those you using Bing Ads, you’ll start to see a new login screen, requesting you to use an existing Microsoft account or…