Amazon Announces Their New Text Ads Program will be Discontinued Amazon has decided to end the Text Ads program after only running for about two months. If you advertise with Amazon Product Ads, then it’s…
Amazon is Discontinuing The Amazon Product Ads Program. Amazon is shutting down its widely popular Amazon Product Ads program, with Oct. 31st being the official day the lights go out. Tuesday, August 11, 2015, marks the start of…
CSEs or Marketplaces – What’s the difference? When you advertise your products, what do you use? Do you use comparison shopping engines (CSEs)? Do you use Marketplaces? Are you confused by the question because you thought…
Amazon Product Ads and Marketplace Listings Aren’t So Different Anymore With the news earlier this year that Amazon Product Ads may appear on listing pages with Amazon Marketplace Listings, retailers now have a far more…
Amazon Product Ads and Amazon Marketplace – A Solid Strategy In the game of eCommerce, conversations always seem to lead toward Google. But here’s the funny thing about that – more customers start their search on…
Understand the Difference Between All vs. Targeted Ad Placement on Amazon Product Ads When placing your ad, Amazon uses two approaches, Targeted and All, both of which will directly impact who sees your ads, and when. While…
A Few Simple Tips To Optimize Amazon Product Ads For Success. Unlike Amazon’s marketplace listings, Amazon Product Ads allow online retailers to direct shoppers to their e-commerce sites on a CPC (cost-per-click) basis. These ads…
How To Successfully Advertise On Your Products Amazon Product Ads Amazon Product Ads are a great way for online merchants to drive traffic from Amazon directly to their sites. And, if used properly, the traffic…
What is Shopping Feed Management and how can it help your e-commerce website? If you’re an active ecommerce merchant, you’ve heard the term Shopping Feed Management tossed around a few times. So often, in fact,…
Amazon Product Ads – What are they and are they worth it? If you know anything about Google Product Listing Ads, then you pretty much have a good idea of what Amazon Product Ads are….