Learn The Best Way To Promote Your Products With Google Shopping Campaigns Merchants who are used to using regular Product Listing Ads (PLA) campaigns might be surprised to discover a more flexible, useful way to…
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Getting To Know The Four Newest Tools From Google Shopping As Google Shopping continues to grow and progress, Google is looking at newer ways to help merchants make the most of this platform. Four new…
Google Product Listing Ads Momentum Grows Having been introduced to the online retail world in 2012, it didn’t take long for Google Product Listing Ads to gain momentum and traction. According to digital marketing tech firm…
Google Shopping Campaigns – Is It An Easier Way to Promote Your Products? Google recently introduced its new Google Shopping Campaign, an approach, they say, that makes product-management far more retail centric and easier for…
Does Your Google Merchant Center Account Suspension Have You Flustered? One single word – suspension – strikes fear in the heart of most people (except, maybe, the kid who doesn’t want to go to school)….
How Will Google Shopping Express Affect Your Ecommerce Business? In March, Google announced that it would launch its Google Shopping Express service to specific users in the San Francisco bay area. The program is still in…
Everything You Need to Know to Get (and keep) Your Products Listed on Google’s Shopping Feed A few months ago we brought to you some of the changes Google made to its Shopping Feed specs,…
What Can A Shopping Feed Specialist Do For Your PLAs? A data feed or shopping feed is a file that lists all of your products that you sell on places such as Amazon, Bing and…
Shopping Enhancer Brings Back Amazon Listings to Google Shopping … sort of Last year Google Shopping started requiring retailers to pay to be included in their results. That affected hundreds of thousands of small to…
Google has had shopping portals for years, but what is Google Shopping? Google Shopping has been around for some time (around a decade), although it’s been known as many names: Froogle; Google Product Base; Google…
New Features on Google Shopping and What They Mean For You Google Shopping is always shaking things up, which can be good and bad. Back when it was free, Google Product Search updates and development…
Google Shopping Has New Changes To Their Shopping Feed Specifications Google recently announced changes to their shopping feed specifications that will have a direct impact on merchants. While some specs might not affect you, it’s…
Why is it important for you to bid on Google’s Product Listings Ads? There was a time when listing products on Google was free, and bidding wasn’t involved. While many people still pine for those…
How does Google’s Affiliate Advertising beta program on Google Shopping affect your online business? Merchants now have even more options when it comes to advertising their products on Google Shopping. A beta program (Affiliate Advertising)…
Google Shopping opens back up for wine & spirits merchants Many beer and wine sellers took a hit last year when Google decided to no longer allow these “adult products” to be sold on the Google…
