Last year, the world’s online retail giant launched the Amazon Store for sellers who had added their brand to Amazon’s registry. The new store model provides sellers with the opportunity to create a more professional…
Amazon’s Brand Registry was created to give brands who manufacture or sell their own merchandise more control over the sale of that merchandise. It allows sellers to create and manage their own company brand and…
Amazon Brand Stores are an option for sellers on the site to more effectively advertise their products. It is a free service that allows sellers to create a single page or multiple pages to showcase…
Amazon provides various tools for Vendor Central account sellers to track data on the items they have available. This data is presented through Amazon Retail Analytics (ARA). There is a basic version of the package…
Part of what has made Amazon so successful is its ability to sell a vast array of products. From books to exercise equipment, people can buy almost anything through Amazon, making it a viable one-stop…
Have you ever tried to measure the performance of your Sponsored Product Ads or Headline Search Ads campaigns on Amazon? It may have proven to be difficult if you weren’t using the right formula or…
Amazon has many ways for sellers to enhance their listings to attract more buyers. Two of the most popular methods are through enhancing content. Amazon currently has two methods of enhancing content through A+ Detail Pages…
If you have heard of Enhanced Brand Content (EBC) for Amazon’s third-party sellers, you may be wondering if Amazon has any tools that are similar for other sellers. The good news is that they do, and…
Amazon has created many different features to help their sellers sell more of their products and build up their businesses. One of these features is Enhanced Brand Content (EBC) which allows seller account brand owners to…
UPDATE: Amazon Brand Registry 2.0 has been released. Read more about it in Amazon Brand Registry 2.0 – Why The Upgrade? As an Amazon seller you probably already know the importance of the Amazon Brand Registry…
Understanding how to win the Buy Box on Amazon can be a game changer for your Amazon business. But how do you win it? And for those of you who are new to Amazon, what is…
Amazon, the number 1 Internet Retailer in 2016 according to the Top 1000 Guide, recently announced that over 2 BILLION items were shipped to customers through its’ Fulfillment by Amazon (FBA) service. That, according to…
Relationships, no matter the type, all have one thing in common. Someone must be in control. When products are selling on Amazon’s marketplace faster than you can manage, you may start to question who should…
Amazon And Their Quest For Honest Reviews Amazon has announced it will no longer permit free or discounted products in exchange for reviews (unless these incentivized reviews are facilitated through the Amazon Vine program). “These…
Increase Sales Up To 10% with Amazon A+ Enhanced Content Pages The more information customers have at their disposal, the more likely they are to make an informed buying decision. That’s the argument behind Amazon’s A+…