If you happen to sell products on Amazon’s Seller Central, you may have noticed a link for Headline Search Ads under Advertising. While not yet available to all sellers, Amazon does seem to be rolling…
Have you ever tried to measure the performance of your Sponsored Product Ads or Headline Search Ads campaigns on Amazon? It may have proven to be difficult if you weren’t using the right formula or…
Looks like Walmart is following in suit of their competitors, Amazon. While Amazon offers Prime and pickup locations for certain items, Walmart has started to offer Walmart Pickup. Walmart Store Pickup allows customers to order…
We recently discussed Google’s big move to transform Google’s Trusted Stores into the new Google Customer Reviews program. With this move comes a new way to increase your earning seller ratings, a tool that has…
Amazon has many ways for sellers to enhance their listings to attract more buyers. Two of the most popular methods are through enhancing content. Amazon currently has two methods of enhancing content through A+ Detail Pages…
If you have heard of Enhanced Brand Content (EBC) for Amazon’s third-party sellers, you may be wondering if Amazon has any tools that are similar for other sellers. The good news is that they do, and…
Amazon has created many different features to help their sellers sell more of their products and build up their businesses. One of these features is Enhanced Brand Content (EBC) which allows seller account brand owners to…
AdWords is receiving an update, or more of a notice. Customers and users of AdWords may have noticed, or will notice, a new alert in their accounts. What does this alert say? That there have…
The Google Trusted Stores programs has been helping shoppers feel secure about their purchases on the internet as it requires Google merchants to meet specific shipping and customer service performance metrics goals. Google Trusted Stores…
“Let’s just order it online, it’s cheaper on Amazon” is a phrase you probably say, or hear, when shopping in a store today. Retailers are starting to feel the effects of the Amazon beast and…
UPDATE: Amazon Brand Registry 2.0 has been released. Read more about it in Amazon Brand Registry 2.0 – Why The Upgrade? As an Amazon seller you probably already know the importance of the Amazon Brand Registry…
Understanding how to win the Buy Box on Amazon can be a game changer for your Amazon business. But how do you win it? And for those of you who are new to Amazon, what is…
This past Wednesday, May 17, 2017, Google quietly released a new Beta for Purchases on Google. The beta is open access to the request form to Google’s buy button program which can be found in…
Amazon, the number 1 Internet Retailer in 2016 according to the Top 1000 Guide, recently announced that over 2 BILLION items were shipped to customers through its’ Fulfillment by Amazon (FBA) service. That, according to…
Bye bye Standard Text Ad and well, hello to AdWords IF. Google is at it again upgrading their features and giving their users what they want. If you thought ad customizers was powerful, as it…