Shopping.com will become ebay Commerce Network. eBay announced today that Shopping.com (an eBay Company) will be rebranded as the eBay Commerce Network. eBay has stated that “retailers [will] acquire new customers and increase online sales by…
Planning on selling products such as vitamins, dietary or nutritional supplements and advertising on Google Shopping? Unless you familiarize yourself with Google Shopping’s policies, in particular to the Healthcare and Medicine section, you may find…
If you are an online merchant, chances are, you rely heavily on Google to bring new customers to your site. As Google is the largest online search engine available to Internet users today, it is…
Recently there have been several articles about the new Google Penguin and why small online merchants should be concerned. If you’ve been paying attention to your Google Analytics and your search results, you probably have noticed…
The way we do SEO is shifting. This is due, in large part, to the way Google is producing product search results. SEO marketers have been struggling to catch up and it has become just…
Soon, you may recognize a new way Google is promoting its merchants. Instead of “Google Product Search,” shopping on Google will soon be known as simply, “Google Shopping.” How will this affect you? Instead of…
Google announced on its blog today that it will be switching Google Product Search (Google Base, Google Merchant or Froogle) to a cost-per-click business model and will be officially called Google Shopping. Whether you call it pay-per-click(PPC) or cost-per-click…
Google has been busy. First, it introduced Google Panda. Next came the Page Layout Update. Just recently, Google released its Google Penguin update. As a merchant, you may want to be concerned. If you are…
Any retailer knows that if you want to be successful, you not only need to know your product inside and out, you need to know your customers as well. How do you get to know…
Many shoppers today prefer to shop online. There are many disadvantages to shopping at brick-and-mortar enterprises: gas expenditure, high prices at stores, forgotten coupons and rebates, loss of personal time, having to find deals and…
In order to be successful in any business, you need to be able to know who your clients are and be able to cater to those clients. This goes for any business that wants to…
All retailers know that their customers are the life of the business. Without customers, obviously, there would be no business. It is a tough gamble, however, to predict how many customers you will get on…
If you are a retailer who sells products online, you may be wondering how to best attract users to your site. While traditional brick-and-mortar retailers have weekly ad circulars, television commercials, big flashy signs, and…
You know that it is important to give all your clients good customer service. But did you realize that having poor customer service can break your business? It’s true. If you treat your customers poorly,…
If you are in the process of starting a business from the ground up, you may be struggling with exactly how to market your business to consumers. Nowadays, many consumers are heading online to do…
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